Promote your music online has never been easier than it is now. For the year 2008. And for the fans and bands alike, this is incredibly exciting.
Because it is easier, the promotion of music for the average musician, band and author? Because it was difficult to do?
There are two main reasons why the music was hard-promotion.
First, music production and distribution was largely the domain of the five major record companies.
Among them the control of aCatalog of about 3.5 million songs (2004). This catalog of songs that have filled more than seven decades. And they were always and only a minimal loss of its catalog of 36,000 albums a year or so.
Secondly, their power to control an off-base, brick and mortar music industry, where fans have bought expensive CD-based music stores.
How easy it was to your opinion, to notice your songs, blockbuster product marketed in those days?
Why iseasier now?
Mark Vidler, Go Home Productions in Great Britain, sums up the advantages of the new musical environment.
"You do not need a distributor, because your distribution is the Internet. You do not need a label, because it's your bedroom, and you do not need a recording studio, because the computer. You do it all yourself .
In just 37 words, a musician just said what changed things.
Internet Marketing Pioneer Mark Joyner, has itsSimpleology blog that "you need a label. You do not need an agent. You do not even have a huge budget. Some people do it on a zero-budget advertising dollar.
In just 27 words, a marketing maven who had three secrets of success for the promotion of music online.
We will work with experts at hand for a second and return it to you, the songwriter, musician looking for music fans in stock.
In principle, if we take down a day job, scores, andHundreds of fans feel famous.
If you played then you play hundreds of thousands of fans. If thousands of people are your videos will be viewed or downloaded music, so it is normal for millions of video views, downloads and sales you hear shooting.
And you know what? In the age of Internet has millions of fans is just that: normal.
Let's look at one specific development of the Internet, underlines the new normal.
MySpace launchedin February 1999. In February 2008, has a MySpace profile musicians, numbering 13.4 million. Musicians typically register for three sections at 13.4 million, or approximately 4.45 million actual profiles of artists and groups.
This is big.
Each profile provides its visitors with an average of three songs to listen to. This means that on MySpace.com alone, there are about 13.4 million songs.
The song is 13.4 million.
Have you noticed what happened? In nine years(less than a decade), MySpace has more tracks together faster than the record companies.
Nearly four times as many songs, seven times faster!
What kind of nightmare of a company record. Worse still, this is just a website, are buried. What about all the other music sites?
iTunes for example, pays up to a million downloads of music. Daily.
He changed the game or has changed the game?
And the promotion of music online has become easier or is iteasier?